We are

Iris

Iris combines data-driven strategy, creativity, and the power of Participation to help make brands an active part of people’s lives. We specialize in making legacy brands relevant again.

The Participation Agency

Iris combines data-driven strategy, creativity, and the power of Participation to help make brands an active part of people’s lives. We specialize in making legacy brands relevant again.

We harness the power of Participation to help brands travel further & faster

Participation drives effectiveness by breaking down the siloes between ideas, channels and the people who share them.

Expertise

  • Advertising
  • Brand Strategy
  • Integrated Communication
  • Social, Influencer & PR
  • Partnerships & Sponsorships
  • Loyalty Strategy & Programs
  • CRM & Data
  • Pricing Strategy

Iris at a glance

5

Americas offices

Atlanta (US HQ), Boston​, New York​, Toronto​, São Paulo

14

Global offices

and access to a wider network

200

Experts in the US

across strategy, creativity, martech, innovation, production & data

Valued partner to some of the nation’s favorite consumer brands

adidas
Airo
Barclays
Bentley
Hulu
Boars Head
IHG Hotels & Resorts
IKEA
MLS
MoPOP
PayPal
Ripple
Samsonite
Samsung
Fage
California Pizza Kitchen

Awards

    Cannes Lions
    SIA
    Creative Review
    Global Ace Awards
Our Work

Proven strategies, tangible results

Jeep 75th Anniversary - Case Study

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Turning a mac and cheese mishap into marketing magic for CPK

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Millennial and Gen-Z Brand Turnaround Campaign

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Helping the next generation of luxury audiences see themselves in a Bentley

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Delta Global Brand Anthem Creative

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IHG US Open Tennis Partnership Activation Case Study

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Purpose-Driven Millennial Summer Campaign

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Our People
Jill Smith

Jill Smith

CEO, Americas

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Menno Kluin

Menno Kluin

Global Chief Creative Officer

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Eduardo Maruri

Eduardo Maruri

Global Creative Chair

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Ben Essen

Ben Essen

Global Chief Strategy Officer

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Dipti Bramhandkar

Dipti Bramhandkar

Executive Planning Director

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Grace Tsai

Grace Tsai

SVP of Data Driven Performance

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Elizabeth Hall

Elizabeth Hall

Group Managing Director, US

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Ken Blake

Ken Blake

VP of Analytics

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Joe Spadea

Joe Spadea

Director of Technology

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Lindsay Munson

Lindsay Munson

Head of PR & Social

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Kirk Jackisch

Kirk Jackisch

President Pricing Strategy

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